Category: Local Search Optimization

Four Dirty Little Secrets About White Label SEO Most Agencies Won’t Tell You

Hey, you wanna know a secret? Most of the branded content published online was written by a third- or even fourth-party subcontractor. Yes, there may be a very personal-looking byline from a marketing head on that blog, but that’s all part of the white label search engine optimization (SEO) illusion. A whopping 68 percent of […] Read More

Google’s Local Service Ads and Google Guarantee Revolutionizing Local Marketing

The new Google Local Service Ads provide many advantages to home service business owners and consumers alike. For businesses in this competitive niche, the promise of a flat fee paid per lead should be music to their ears. Currently, Google charges $25 per actual job quote — not just clicks! Consumers can enjoy the confidence […] Read More

Local Search Optimization: Understanding the Basics

Taking a moment to improve your business’s online presence increases the chances of you getting found by local search engine users, which in turn brings you new business. 87% of people who own smartphones use a search engine to find information on goods and services each day. 50% of people who find a local business […] Read More